Children’s Ministry Ideas: Discover Digital Learner’s Media Habits
Understanding digital learners is the most critical knowledge gap in children’s and family ministry today.
Wow. I think I just summed up what I have sensed for the past 10 years in ministry. That phrase captures the reason why I started blogging four years ago, the purpose of my ongoing research, and the explanation behind my heart beating so quickly when I get up in front of a group of Sunday school teachers and volunteers to talk about today’s kids.
Understanding digital learners is the most critical knowledge gap in children’s and family ministry today.
If you are involved in any type of children’s ministry (VBS, Sunday school, Awana, club programs, Sunday morning services), you are in the thick of reaching digital learners. Discovering their characteristics, tendencies, habits and traits (especially as it relates to media) can bolster your efforts. In most cases, it will send those efforts into a new orbit.
A great place to start is by reading and reviewing the 2010 seminal report from the Kaiser Family Foundation entitled “Generation M2: Media in the Lives of 8- to 18-Year-Olds.”
The report highlights the following:
- Young people spend 7:38 each day consuming media
- Due to using multiple devices at once and the explosion of mobile tools, total media consumption averages 10 hours and 45 minutes daily
- Two-thirds of young people own their own cell phone, 76% of young people own a portable music device
Generation M2: Media in the Lives of 8- to 18-Year-Olds is a must read for any children’s ministry leader. Download it, review it, and share your notes with parents and volunteers.
What stands out to you as an action step after reading this research on kids and media?


